Richard Branson (shown), chairman of Virgin Group Ltd., has offered a $25-million prize for the best solution for ending so-called global warming using geoengineering (also called climate engineering), which is the deliberate and large-scale intervention in the Earth’s climatic system.
The goal is to “find true breakthroughs and hopefully create new ways of attacking the climate change problem,” Branson said in an interview.
Sir Richard Branson, who was knighted by Prince Charles in 2000 for his “services to entrepreneurship,” founded such firms as Virgin Atlantic Airways and Virgin Mobile, and with an estimated net worth of $4.9 billion is the seventh-richest citizen of the United Kingdom.
During the United Nations Rio+20 Conference on Sustainable Development in Rio de Janeiro in late June 2012, The New American’s foreign correspondent, Alex Newman, asked Branson what he wanted from Rio+20; he called for planetary carbon taxes and global treaties, supposedly to protect the environment. In a press conference after the day’s events, he reiterated his support for such power-grabbing schemes while lobbying against new oil drilling.